ARBITRENDS Trend Report

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

SHREVEPORT Metro

 

DAYPART:  Mon-Sun 6a-Mid 

 

 

 

 

 

 

 

 

 

 

 

 

DEMOGRAPHIC:  Persons 12+

MARKET POPULATION:     337,800

 

 

LIST BY RANK ON AQH SHARE

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Winter 2008

 

Feb-Mar-Apr 2008

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Est

Rnk

Est

Rnk

 

 

 

 

KMJJ-FM

 11.4

1

 11.9

1

 

 

 

 

KDKS-FM

 9.6

2

 8.4

2

 

 

 

 

KVMA-FM

 8.6

3

 7.7

3

 

 

 

 

KXKS-FM

 6.8

5

 6.7

4

 

 

 

 

KEEL-AM

 7.7

4

 6.2

5

 

 

 

 

KTAL-FM

 5.8

6

 6.0

6

 

 

 

 

KRMD-FM

 5.4

7

 5.5

7

 

 

 

 

KTUX-FM

 4.4

8

 5.0

8

 

 

 

 

KVKI-FM

 4.2

9

 4.5

9t

 

 

 

 

KBTT-FM

 4.0

10

 4.5

9t

 

 

 

 

KRUF-FM

 3.5

11

 4.0

11

 

 

 

 

KLKL-FM

 2.8

12

 3.7

12

 

 

 

 

KOKA-AM

 2.6

13

 2.2

13

 

 

 

 

KQHN-FM

 1.6

14t

 2.0

14

 

 

 

 

KIOU-AM #

 0.9

17

 1.5

15t

 

 

 

 

KWKH-AM

 1.4

16

 1.5

15t

 

 

 

 

KSYB-AM

 1.6

14t

 1.0

17

 

 

 

 

KSYR-FM

 **

 

 0.7

18

 

 

 

 

KXKZ-FM

 0.5

18

 0.5

19

 

 

 

 

Market Total

100

 

100

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 # Audience estimates adjusted for actual broadcast schedule: KIOU-AM Mon-Sun 6a-Mid in Winter 2008.   KIOU-AM Mon-Sun 6a-Mid in Feb-Mar-Apr 2008.    ** Station(s) not reported this survey: KSYR-FM in Winter 2008.    The estimates provided by Arbitrends v1.4 are derived from the diaries that provide the data in the Radio Market Report and are subject to the limitations stated in that report.  Due to these limitations, inherent in Arbitron's methodology, the accuracy of Arbitron audience estimates cannot be determined to any precise mathematical value or definition.  Arbitrends is not part of Arbitron's regular syndicated service and is not accredited by the Media Rating Council (MRC).

 

 

 

 

 

 

 

 

 

© 2002 Arbitron Inc.